The objective of La Noria is to provide a transformative response to the problems of today's society, destined to serve as a source of new solutions to the challenges of the 21st century.

This game was born with the purpose of publicizing and promoting innovation and social entrepreneurship in our province, connecting interested actors, and serving as a pedagogical and dissemination tool. With this we will be able to inform about innovation and entrepreneurship; inspire the development of sustainable, viable projects that generate well-being; catalyze a green, circular, blue economy, impact economy or silver economy; demonstrate that other types of business models are possible and necessary; and lead by example.

The themes of the questions already developed deal with La Noria, social entrepreneurship, the municipalities of the province of Malaga and social innovation.